Short answer
Our Biggest Sale of the Year runs from Friday 20 November to Tuesday 1 December. Prices are cut on the website itself, so there is no code to remember and nothing to type at checkout. Everyone gets the same prices at the same time. Interactive prayer mats and padded prayer mats are 25% off and My Quran Pad and the Nūr Dua Pillow 30% off. Wall art, Nūr plushies and our story books are reduced too, up to 50% off, with the price shown on each product page.
Written by Rin Aziz · Checked by Dr Wendy Booth, a student of Islam · How we write and check our blog
When it runs
We run one real sale a year, and this is it. There is no second version of it in January and no quiet repeat in the spring, which is why it is worth planning for.
| What | When |
|---|---|
| Sale opens | Friday 20 November, 00:01 UK time |
| Sale ends | Tuesday 1 December, 23:59 UK time |
There is no early-access window and no separate subscriber price this year. Everybody sees the same prices from the moment the sale opens. If you are on our email list we will tell you the day it starts rather than halfway through, and you can join the list here.
What is included, and by how much
The discount is not the same across everything, because the margins are not the same across everything. Here is exactly how it splits.
| What | Discount |
|---|---|
| Interactive prayer mats: adult, revert and kids | 25% off |
| Urban Rugs UK padded prayer mats | 25% off |
| My Quran Pad | 30% off |
| Nūr Dua Pillow | 30% off |
| Interactive wall art and audio mats | See each product page |
| Nūr plushies | See each product page |
| Story books | See each product page |
| Ramadan and Eid decorations | See each product page |
Two honest notes. Bundles are not discounted, because they are already priced below the sum of their parts, so stacking a sale on top of them would not be a real saving. And we do not print pound prices in blog posts, because prices change and a page like this would quietly go out of date. The price you see on the product page during the sale is the price you pay.
There is no code
This is the part people ask about most, so plainly: there is no discount code. The prices on the website are the sale prices for those twelve days. You do not need to type anything, hunt for a voucher, or worry that you have missed a better offer somewhere. If you see a site claiming to have a secret My Salah Mat code, it is not ours.
Buy for Ramadan, not just for the sale
Ramadan is expected to begin around 8 February 2027. That is about ten weeks after the sale ends, which is the real reason this is the sensible moment to buy.
A child who gets a prayer mat in February is learning Salah during Ramadan, which is the hardest month to start in. A child who gets one in November has ten weeks of quiet practice first, so by Ramadan the mat is familiar and the prayer is the new part, not both at once.
The one most families start with
Kids Interactive Prayer Mat
Touch-sensitive keys where a child’s hands, feet and forehead go, so the mat responds as they move and tells them what comes next. For ages 3 to 7, up to about 130cm. Takes 3 × AA batteries, not included.
See the kids mats →The same applies to adults and to anyone learning Salah for the first time. Ten weeks of practice before Ramadan is worth more than any discount.
For adults and reverts
Adults & Reverts Interactive Prayer Mat
Talks you through all five daily prayers with 25 touch keys, covering Wudu, Surahs and Duas. For ages 7 and over and adults.
See the adult mats →Last order dates
If the sale purchase is a gift, these are the last dates to order for delivery in good time. All are 10am UK time on the day.
| Where | Last order date |
|---|---|
| Rest of the world | Friday 27 November |
| Australia, New Zealand and the Middle East | Wednesday 2 December |
| USA and Canada | Wednesday 9 December |
| Europe | Monday 14 December |
| United Kingdom | Friday 18 December |
Note the first row: if you are ordering outside Europe and North America, the rest-of-world date falls during the sale, not after it. Full costs and times are on our delivery page.
Free download
Salah & Surah recitation guide (PDF)
The Salah recitations, short Surahs and daily duas. Print it and start practising now, so whatever arrives in the sale is being used by February.
Get the free PDF →It costs nothing: add it to your basket, check out at £0, and the download is yours.
FAQ
Do I need a discount code?
No. Prices are cut on the website itself from 20 November to 1 December. There is no code and nothing to type at checkout.
Do email subscribers get in early?
Not this year. Everyone can buy from Friday 20 November at the same prices. Subscribers are emailed the details directly, so they know the day it opens.
Is everything in the sale?
Almost everything. Bundles are not discounted, because they are already priced below the sum of their parts. Decorations are already priced as low as we can take them, so they are not cut by a percentage.
Can I use another code during the sale?
No. The sale prices replace other offers rather than stacking with them.
What if I buy just before the sale and the price drops?
Contact us and we will look at it. We would rather sort it out than have you feel caught out.
When does Ramadan begin in 2027?
It is expected to begin around 8 February 2027. The exact date depends on the sighting of the moon.
Dates and discounts on this page are for our 2026 sale and were checked before publishing. If you are reading this outside late November, check the product pages for current prices. Delivery times and costs.
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